Methods
The Usage-Rate Mirage: When Having the Ball Becomes the Alibi
Usage rate is not a halo. Sometimes it explains the burden. Sometimes it hides the mess.
Latest
NFL
Success Rate vs EPA: When the Two Best NFL Stats Disagree
January 26, 2025. AFC Championship in Kansas City. The Bills produce one of the cleanest offensive performances of their season…
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Stats with a story. Numbers with nerve.
Methods
The Schedule Tax: Why Every Hot Streak Owes the Calendar Money
A streak can be a revelation. It can also be four tired opponents, two backup centers, and a calendar with a sense of humor.
Methods
The Possession Trap: When 62 Percent of the Ball Means Less Than You Think
Possession sounds like control until the team with 38 percent gets the three best chances and walks away laughing.
Methods
The Garbage-Time Tax: Why Net Rating Needs a Red Pen
Net rating looks clean until the end of the bench starts turning a 14-point game into a fake referendum.
Newsroom
How a Single Game Becomes a Trend: The Mechanics of Sports Narrative Building
How a single game becomes a trend, how the trend hardens into a narrative, how the narrative survives even after the underlying performance falls...
Newsroom
How to Write a Game-Analysis Article That Survives Six Months
A seven-step editorial workflow for turning a single game into a piece of writing that holds up: pick a real question, pull three layers...
Methods
What Makes a Sports Metric Useful, Not Just Popular
In 2007, John Hollinger’s Player Efficiency Rating sat at the top of nearly every NBA conversation that pretended to be…
Methods
Survivorship Bias: Why Every Champion Looks Inevitable When You Already Know Who Won
Survivorship bias, how it warps every sports retrospective, where it shows up in the data, and how to write around it without falling into...
WNBA
The WNBA Three-Point Revolution: Where the League Is Headed
The WNBA's three-point revolution — what's driving it, what the data shows about its acceleration, where the league is still constrained, and how to...
NBA
The Iverson Line: Player Stats That Outlive the Box Score
A guide to reading player stats past the box score: efficiency, role, opponent quality, on/off splits, and the all-in-ones — using a 2005 Iverson...
WNBA
Reading the WNBA Honestly: The Analytics Conversation This League Deserves
The WNBA read with the same analytical vocabulary we apply to the men's league — what the data shows about the best players, and...